Film and Entertainment
Our Strategic Pillars
We deliver our mandate through four strategic pillars that guide how we support and advance the sector:
Talent
Building a world-class media workforce through clear pathways for skills development, career progression, and creative leadership - generating high-value jobs and attracting global expertise.
Ecosystem & Infrastructure development
Creating a connected, transparent media environment by aligning policy, clear frameworks, infrastructure, and stakeholders - enabling efficient production, innovation, and sustainable sector growth.
Partnerships
Building local and international partnerships that unlock opportunities and support sector growth.
Economy
Strengthening the media sector’s economic impact by unlocking investment and accelerating business growth.
Our Ecosystem
Dubai’s media ecosystem spans a wide range of creative and production disciplines, supported through the Council’s policies, programs, partnerships, and frameworks, including:
Gaming and Interactive Media
Streaming and On-Demand Content
Music and Audio Production
Media Technology and Artificial Intelligence
Photography, Animation, and VFX
Broadcasting
Media Education and Training
How we work
The Dubai Media Council (DMC), established in 2022, works to shape and support the future of media in Dubai. Our role is to bring people, ideas, and industries together so the media sector can grow with confidence, creativity, and purpose.
We partner with organisations across media, technology, tourism, education, and the creative economy to build an environment where talent can thrive, businesses can innovate, and stories from Dubai can reach the world.
To fulfill our mission, DMC operates through two main arms, one that develops the industry and one that regulates it with clarity and trust.